The global uproar caused by the design of the new Snap Chat does not seem to resonate with the CEO, Ivan Spiegel, who has confirmed his personal satisfaction, saying users will also like it when they have the opportunity to learn to take advantage of new features.
Speaking at the Goldman Sachs Technology and Internet Conference, Spiegel said Thursday, "I feel more connected to the service now than ever before."
Snape Chat users publicly protested last week about redesigning the app, with the new design separating content from friends, celebrity content, media organizations and brands.
Spiegel described this as separating "communication" with people known to the user, and "broadcasting" to people he did not know, pointing out that this "gives more clarity to the service."
"We have been thinking about redesigning for some time, because we were frustrated that the application looks the same, looking at it from both sides," he said, adding: "We are excited and satisfied with the outcome so far, and even the complaints we receive reinforce our philosophy. Changes we have made ".
The 27-year-old chief executive's remarks about the charms of redesign were vague and vague, and did not provide any concrete details about changing behavior of users after changing the form of application.
For Shibayl, redesign is only the beginning, which means further major changes in the future.
